Photography & VideographyVideo Production
Whether you’re promoting a specific product, showcasing testimonials, or telling your company’s story, nothing connects people to your brand quite like the use of video. Over the past few years, demand for online video content has drastically increased — and we’re here to help you tap into this valuable tool, bringing your business to life with professional, beautifully shot video that will make it easy for you to reach your target audience.
Why Use Video for Marketing?
By providing your audience with well-crafted, engaging video content, you will reap an impressive number of benefits. The research speaks for itself:
- 90% of customers agree that videos inform their buying choices.
- 54% of customers prefer videos over other types of content put forth by their favorite brands.
- Email open rates increase by 19% when the word “video” is in the subject line.
- Putting a video on your landing page can increase your conversion rates by upwards of 80%.
Videos are easily accessible and shareable, and lend a strong sense of authenticity to your business. Additionally, videos instantly improve your website’s SEO, as search engines identify them as high-quality content. In short, the power of including this type of visual component in your brand messaging simply cannot be overstated.