Brand & Identity
Identity systems, brand guidelines and print collateral, built to hold on every touchpoint.
Scope and approach.
Identities built as complete systems
Logo, colour, typography and usage rules, documented in brand guidelines and applied the same way on every touchpoint, in English, Arabic and Sorani.
The system
- MarkDrawn on a grid so it holds at 6 mm and on a building
- PalettePrimary, accent, dark and light, with print and screen values
- TypeLatin and Arabic-script families chosen together
- GuidelinesRules any designer can follow without a briefing
Scope
Process
- DiscoveryMarket, competitors and audience reviewed
- DirectionCreative routes presented for selection
- DesignSelected route developed into a full system
- RefinementFeedback applied in agreed rounds
- HandoverMaster files and guidelines delivered
Handover
Delivered as master files and a written guideline.
Logo masters in vector formats, a colour and type specification, brand guidelines as a PDF, and print-ready files for stationery, packaging, profiles and catalogues.
- Logo mastersSVG, PDF and PNG, primary, reverse and mono
- Colour and typeValues for print, screen and office documents
- GuidelinesA PDF any designer can follow without a briefing
- Print filesStationery, packaging and profiles ready for press
Three languages
Every identity is specified for Latin, Arabic and Sorani.
Every identity is specified with a Latin and an Arabic-script type pairing, mirrored layouts and line-height rules, so the same brand holds across English, Arabic and Sorani documents.
- Type pairingA Latin and an Arabic-script family chosen together
- Mirrored layoutsRight-to-left versions of every template
- Checked glyphsSorani letters verified in every font
.jpg&w=1920&q=75)
More services from Analog.
Web & Software
Websites, web applications, custom systems and AI integrations, designed and built for performance and scale.
Corporate & E-commerce Websites Web Applications & Dashboards Custom Software & Systems
Marketing & Growth
Social media, paid campaigns and content strategy, planned monthly and reported against agreed objectives.
Social Media Management Content Strategy & Calendars Meta & Google Ads
Content & Production
Photography, film, short-form content and copy in three languages, directed and quality-controlled by Analog.
Commercial & Product Photography Video & Commercials Reels & Short-form Content
Request a quote for Brand & Identity.
Share the brief, timeline and budget. A plan, schedule and cost estimate follow within two working days.