Marketing & Growth
Social media, paid campaigns and content strategy, planned monthly and reported against agreed objectives.
Scope and approach.
Social media and advertising run as a monthly programme
Content strategy, publishing, advertising and reporting are managed together against objectives agreed at the start. The calendar is approved before each month begins and the results are reviewed when it ends.
The system
- PlanCalendar on content pillars and campaign dates, approved before production
- PublishInstagram, Facebook and TikTok on schedule, replies within agreed guidelines
- AdvertiseMeta and Google campaigns: targeting, creative tests, weekly optimisation
- ReportReach, engagement, results and cost per result from the platform exports
Scope
Process
- OnboardingBrand, audience, objectives and account access established
- StrategyContent direction, platforms, frequency and ad approach defined
- Monthly planningThe content calendar prepared and approved
- Production & publishingContent designed, produced and published on schedule
- Optimisation & reportingPerformance tracked, campaigns adjusted, results reported monthly
How Analog uses AI
AI is used as a tool and reviewed like any other work.
AI tools assist research, drafting, code and the refinement of real photographs. No AI-generated imagery is presented as photography. Client material is used only for that client's own project. Every recommendation and every line of delivered code is reviewed by Analog and remains Analog's responsibility.
- Used forResearch, drafting, code and photo refinement
- Not used forImagery presented as photography
- Client materialUsed only for that client's own project
- ReviewEvery delivery is checked and owned by Analog
Analog Care
Hosting, email and maintenance under one yearly plan.
Hosting, domains, business email, updates, backups and licence renewals, handled under one yearly plan so nothing lapses between projects.
- Hosting and domainsRenewals, SSL and DNS kept in order
- Business emailMicrosoft 365 or Google Workspace mailboxes
- Updates and backupsFramework, plugins and scheduled backups
- LicencesFonts, tools and subscriptions renewed on time
Available with or without an Analog build.
Marketing & Growth projects.
More services from Analog.
Brand & Identity
Identity systems, brand guidelines and print collateral, built to hold on every touchpoint.
Logo & Visual Identity Brand Guidelines Stationery, Packaging & Print
Web & Software
Websites, web applications, custom systems and AI integrations, designed and built for performance and scale.
Corporate & E-commerce Websites Web Applications & Dashboards Custom Software & Systems
Content & Production
Photography, film, short-form content and copy in three languages, directed and quality-controlled by Analog.
Commercial & Product Photography Video & Commercials Reels & Short-form Content
Request a quote for Marketing & Growth.
Share the brief, timeline and budget. A plan, schedule and cost estimate follow within two working days.